WHATSAPP

Leverage WhatsApp to Reach Customers With Personalized Communication

Reach users on the world’s most widely used messaging app with personalized messaging and in-the-moment notifications.

Cross-Channel Messaging
OFFICIAL WHATSAPP BUSINESS API PROVIDER

Drive Omnichannel Engagement Seamlessly With WhatsApp Business API from CleverTap

CleverTap is now an official WhatsApp Business API provider, giving you the competitive advantage to create audience segments,
build and test campaigns, and track the impact of WhatsApp campaigns, all from a single platform.

No third-party
dependence
No-code
integration
Quick and
easy onboarding
Cost
Savings
ENHANCE CUSTOMER EXPERIENCE

Build Stronger Customer Relationships Through Conversations

Be Where Your Customers Are
Be Where Your
Customers Are

Increase your reach with WhatsApp — one of the most popular messaging apps with 2 billion users worldwide.

Engage With Conversations
Engage With
Conversations

Use our WhatsApp marketing software to live chat with users and quickly resolve customer queries.

Converse in More Than 68 Languages
Converse in More Than
68 Languages

Our WhatsApp marketing software lets you send notifications in your customers’ preferred language, including: Arabic, Hindi, Indonesian, Portuguese, Spanish, and many more.

WHATSAPP CAMPAIGNS

Engage Meaningfully with WhatsApp

Delight users with individualized messages and instant replies on the world’s most popular messaging app.

Email
Advanced Personalization
Deliver relevant and contextual messages based on past behavior, preferences, profile information, and real-time user actions.
Analytics
Identify trends and track user behavior to fully understand what customers do in your app, then engage for real impact.
Omnichannel Engagement
Integrate WhatsApp with other channels on CleverTap to deliver a unified customer experience from a single dashboard.
Auto Responders
Reduce response time by automating replies to commonly asked questions.
COMPLETE SOLUTION

Everything You Need to Win at WhatsApp Marketing

Engage
Engage
Create automated and manually triggered campaigns to send promotional WhatsApp messages.
Respond
Respond
Engage in two-way communication with customers to quickly resolve issues and respond to queries.
Analyze
Analyze
View real-time, actionable campaign analytics, including sent, read, and replied to metrics.

Why WhatsApp with CleverTap?

Be Where Your Customers Are
Official WhatsApp Business API Provider

Get access to WhatsApp Business Account directly from the CleverTap dashboard and quickly get started with a 5 min onboarding.

Be Where Your Customers Are
Orchestration

Automate and trigger campaigns at the right moment, based on past as well as real-time user actions.

Be Where Your Customers Are
Rich Media Support

Create high-impact messages with interactive and rich media attachments like images, GIFs, and videos.

Be Where Your Customers Are
Interactive Templates

Build engaging templates with quick reply and call-to-action buttons.

Be Where Your Customers Are
Easy Migration

Keep your WhatsApp business account intact along with your quality rating, account status, and approved templates for an easy move.

Be Where Your Customers Are
Segmentation & Deep Analytics

Take advantage of AI/ML-powered segmentation capabilities along with actionable customer insights in CleverTap, to deliver the right message at the right time.

Be Where Your Customers Are
Personalization

Send relevant & targeted messages powered by personalization and segmented by user behavior.

Be Where Your Customers Are
Omnichannel

Engage users across multiple channels in sync with each other to deliver consistent customer experiences.

USE CASES

WhatsApp in Action

Discover how WhatsApp can increase conversions and elevate engagement for your brand.
Ecommerce
Ed-Tech
Fintech
Subscription
Using CleverTap's solution, Betterhalf boosts their push notification render rate to 85%

45%

UPLIFT IN
APP OPENS

25%

INCREASE IN
PURCHASES

Switching to CleverTap’s WhatsApp Business API has had a tremendous impact on our customer engagement efforts. We targeted users who were less likely to engage through push notifications and email campaigns and saw a 45% uplift in app opens and a 25% increase in purchases on the app.

CleverTap makes creating WhatsApp campaigns a breeze, as it is secure and easy to handle customer data, segment campaign audiences based on complete customer data, flexibility to set up content, and trigger notifications based on user actions. We are also able to track the performance of our campaigns across multiple channels on the same dashboard helping us optimize campaigns and deliver a superior customer experience by limiting the campaigns sent to a customer and preventing spam.”

Rasis Maulana Setiawan, Digital & CRM Martech Senior Manager
Secure & Scalable

Trusted by today’s biggest mobile apps

5

 Billion

24

  Billion

4

  Billion