How Intent is Redefining Customer Engagement

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Why Read This Report?

With customer journeys becoming increasingly complex, rule-based marketing can no longer give you the results you need to grow your business. And because customers have countless ways of revealing their intent, the key to growth is to listen.
Understand how you can leverage intent so you tie your marketing strategy to both customer expectations and business goals. This brings better conversions, increased ROI, and more efficient budget allocation.

What’s Inside the Guide?

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