With UA costs at an all-time high, retention and lifetime value are critical to your game’s survival.

Mobile Game Studios and Publishers need agility to adapt to player behaviors, the data to derive insights, & tools to engage players in realtime at the moment of need.

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Introducing

The All-In-One Platform for Player Experience Management  Maximizing Lifetime Value

Trusted By The Leading Mobile Publishers And Studios Globally

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Onboarding

Onboard players and get them hooked into your core loop – fast

Onboarding

Nudge new players to complete your FTUE to learn core game mechanics

Bring them to your game from wherever they are, and get them started with a guided tour to educate them and prompt them to achieve early key milestones. .

Onboarding

Optimize the new player experience through experimentation

Experiment with FTUE variants to continuosly iterate and refine the new player experience.

Engagement

Keep them engaged

Engagement

Boost player engagement with tactical event control

Manage, plan and excecute in-game events, special promotions, or limited-time offers using the CleverTap Gaming LiveOps Calendar.

Engagement

Keep the gaming experience challenging and engaging

Dynamically poptimize game design parameters such as level difficulty, enemy behavior, asset strngth, or resource availability to keep the game session challenging and engaging for active and engaged players.

Engagement

Enhance player engagement with custom in-app templates tailored to player behavior triggers

Effortlessly craft visually stunning in-app templates using the image interstitial editor or custom HTML.. Exercise precise control over the in-game experience using player behavioral triggers seamlessly integrated to provide relevant offers for streaks, defeats, and other key mechanics essential to gameplay. Power and target rewards like in-game currency, power-ups, and access to limited-time promotions and special events.

Monetization

Drive In-Game Monetization

Monetization

Increase ARPU with dynamic player personalization.

Curate and personalize the appearance and availability of currency bundles, virtual goods, and cosmetics in your game storefront to drive more in-app purchases. Deploy variables to proactively optimize the game session for key player segments. Move beyond experimentation into feature flagging, and then to real-time configuration of levels, mini-games, battles, and other core game mechanics.

Monetization

Implement an Ad monetization strategy integrated into gameplay

Drive monetization by incentivizing player engagement with rewarded videos, offer walls and other media. Experiment with ad placement, ad variants, and cool-down periods to maximize ad monetization.

Monetization

Drive In-Game Monetization

Dynamically poptimize game design parameters such as level difficulty, enemy behavior, asset strngth, or resource availability to keep the game session challenging and engaging for active and engaged players.

Retention

Maximize Retention

Retention

Keep players hooked with dynamic narratives and evergreen content

Update storylines, limited time events, or meta features based on real-world events, seasons, or player demographics. Accelerate level progression to get newer players into your core content faster and accelerate your content treadmill to keep mature paying players interested and engaged.

Retention

Effortlessly extend the life cycle of players through fully-automated campaigns and journeys with an industrial-grade Player CRM

Trigger daily rewards & reminders to build and maintain habitual play. Promote gifts to at-risk players to automatically identify and engage with players at risk of churning. Power Winback campaigns to fully automate cross-channel messaging to lapsed players. Cross-promote new titles when the player is ready to try other games in your Portfolio and experiment with different emotional sentiments for messages using CleverTap’s AI-driven automated message generation.

De-silo, Align & Collaborate

Driving Operational Efficiency for Game/Product, Marketing, and Engineering Teams by Democratizing LiveOps and Player Engagement
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    Autonomy In Execution

    Enable Game Teams to directly manage in-game monetization and personalization. Drive operational efficiency by enabling the creation and execution of a robust event pipeline.

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    Enable Engineering Teams

    End the constant backlog of event and game config tickets your technical resources are working against. Liberate engineering teams to focus on what’s most important – meta features and new game development.

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    Faster Time-to-Value

    Reduce LiveOps and CRM setup time by removing engineering bottlenecks.y.  Quickly stream data out of the platform for additional modeling and data science analysis.  Build and analyze segments with the touch of a button – no SQL or coding required.

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